DuBar grew out of a shared way of life shaped by early mornings, long seasons, and commitment—whether spent at the ring, on the water, or working toward personal goals. In those environments, progress isn’t rushed. It’s earned through consistency, patience, and time.

For generations, the women in our family marked accomplishments with jewelry, (starting with Sally the ultimate horse show mom pictured here) — bracelets that evolved gradually, reflecting years of effort rather than single moments. Over time, those pieces became records of work done and goals met.

Founded by a mother and daughter, Susan and Mimi Shapiro, DuBar reflects both perspectives: the pride of building something yourself and the quiet support of someone who’s been there beside you. That balance shaped a new kind of bracelet—one designed to be worn daily, built intentionally, and carried forward.

DuBar isn’t about milestones alone—it’s about effort. The early mornings, the years of work, the quiet wins, and the pride that comes with earning them.

For some, that looks like time spent at horse shows or long days on the water—balancing ambition, support, and independence. For others, it’s about honoring personal goals, steady progress, or the moments that prove you showed up, even when no one was watching. And sometimes, it’s simply about choosing a design you love—no explanation required.